Paid advertising for open positions: you determine the price

Setting the price – determine your target audience

1. Place your open position in a free mode (zero price). Pay special attention to the fields of the proposed open position form:
   • "Function", "Employer industry" – the more detailed values you pick up for these fields, the higher number of your target candidates will see the position;
   • "City" – it is better to indicate particular city or town. Values like "any city" or "particular region" are less concrete and, therefore, they are likely to attract lower attention;
   • "Position title" – more specific title means better targeting. E.g., the title "Medical equipment sales manager with his own client base" will be noted by your target candidate sooner than the title "Sales manager".
2. Try to find the placed position at job search result pages in four different ways – through positions search by city, by function, by industry, and also by inputting key words into the field prior to the "Search" button at any job search page.
   
   If you easily find your position, it is enough to set the minimum price – 10 RUB per thousand position impressions – to guarantee your target candidates' additional attention to the position. But if you encounter large number of competing paid positions (highlighted by bold font), you should seek higher visibility for your open position by increasing the price. Here you may find it helpful to refer to all employers paid positions statistics by city, by function, by industry.

Interface

• Current money balance;
• Price per thousand impressions for every open position, with changing possibility. Initial value is set to zero;
• Paid impressions and expenses statistics for every position, as well as cumulative values for all positions.

Payment instructions

Bank card payment (various currencies / from RUB 10, on-line processing);

Bank transfer (from RUB 1000, payment is processed within one working day after beneficiary's bank receives the transfer);